Starts: 12:00 pm | Ends: 12:40 pm
As brands large and small compete with the Amazons and the Ubers of the world, they are also challenged to re-imagine the end-to-end customer experience. This session will illustrate the growing consumer demand for a combination of traditional and digital communication as well as a unique customer experience, and how these demands are re-shaping traditional marketing. Join us as we explore best-in-class strategies for omnichannel marketing in a digital age.
Marketers will learn how:
- Digital marketing can and should span the ages
- Omnichannel means more than just utilizing all marketing channels
- Consumers’ desire for experiences is changing how marketers should think about engagement
View the session recording here.